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Showing posts from November, 2019
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I n 2019 it will be 25 years since Gossard’s Wonderbra unleashed what has been called the “most iconic” advert of all time: Ellen von Unwerth’s black and white photograph of Eva Herzigova gazing down at her own marvellous cleavage above the legend, “Hello, boys.” Remember it? Of course you do. Later that year, the waif-like Kate Moss endorsed the same push-up, padded bra in the  New York Times , declaring that “even I get cleavage”. Meanwhile in Soho, London, Joseph CorrĂ© and Serena Rees were opening  Agent Provocateur , a brazenly sexual upmarket lingerie store whose ad campaigns Moss would later go on to star in. Also in 1994, AKA the Year of Our Cleavage, and in response to Wonderbra’s dramatic uplift in sales, rival lingerie brand  Victoria’s Secret  launched its first TV advert. VS has since become a global behemoth, best known for an annual catwalk show where its models, or “angels”, with spectacular bodies and pushed-up breasts – the highest paid of whom (...

Modern lingerie

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LONDON, United Kingdom —  The holding company that owns luxury lingerie brand    La Perla  will list its shares in Paris on Friday, the company said Wednesday. Chief Executive Pascal Perrier said the listing will increase the company’s visibility and enhance its access to capital  —  though it is not planning on raising any when it first lists  —  paving the way for expansionary M&A down the road. Perrier has ambitions to build a portfolio of luxury brands under La Perla Fashion Holding NV, hoping to propel growth while working on a turnaround at the s truggling underwear brand. “For us to be listed on Eurone xt Growth in Paris demonstrates that our strategy for growth has incredible credibility,” Perrier said. “There is a clear plan to further invest and build a portfolio of businesses in the luxury sector,” he added, though he declined to give any timetable or indication of the kinds of investments that might be of interest....
STYLE BASICS: FALL/WINTER FASHION Forget the chill in the air - the transition from autumn to winter is a good thing. Why? Because it's the season to layer! Here are the top five items that you'll be using and reusing as the thermometer drops. There's almost no point putting them back in the closet... BLACK ANKLE BOOTS Take a confident step into winter with a pair of black ankle boots. A slight heel will make them perfect for day-to-night transitions. After that, it's your choice whether you prefer a lace-up, embellished or simple style. Try to stick to black, as this color is the easiest to pair with any outfit. TURTLENECKS No, turtlenecks aren't for schoolkids! The  oversized/baggy trend  has made its way into our knitwear drawer, and  voilĂ   the comfy, throw-over-anything turtleneck. Why is it on our must-have fall/winter list? Because you don't have to wear a scarf unless you  really  want to: saving valuable space in your tote for glove...